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Adidas Investor Day: New Growth Strategy to Boost Sales Through 2025 – Footwear News
Ecommerce at Adidas | Adidas | Retail Week
Adidas re-focus on marketing EFFECTIVENESS, not efficiency - brandgym
adidas Admits to Over-Investing in Digital Advertising | Nice Kicks
Inside Adidas' Billion-Dollar Digital Transformation | BoF
Adidas outlines strategy to double ecommerce business to €9bn by 2025 - SportsPro
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The Adidas Marketing Strategy: Collabs with Big Names
Big bet on digital technology helps Adidas stay fit amid pandemic | S&P Global Market Intelligence
Adidas Turns to AI and 3D Printing to Boost Sales During Coronavirus
Adidas Originals is taking a less-is-more approach to digital - Digiday
Adidas to Invest More than $1.2 Billion into Digital Transformation
Adidas: We over-invested in digital advertising
Adidas hails effectiveness of #hometeam campaign but cuts spend in response to pandemic
Adidas Target Market Segmentation and Marketing Strategy – Audience Demographics & Competitors - Start.io - A Mobile Marketing and Audience Platform
How Adidas' Push Into Dynamic Digital Creative Helped Soften Blow Of Poor Sales - The Drum
Adidas to bypass shops in drive to grow online sales
Adidas to continue "heavy" investment in digital - Just Style
Eximo Marketing - This is a story many people need to read. The focus on efficiency not effectiveness pushed Adidas into focusing on the wrong thing. It's a fascinating read about what
Nike and Adidas are in a digital arms race
The Adidas Marketing Strategy: Collabs with Big Names
adidas - adidas with strong growth in Western markets in Q2
adidas Admits to Over-Investing in Digital Advertising | Nice Kicks